“India can never have a slow jewellery market.” — Vikas Mehta, Achal Jewels Yes, the jewellery industry faces challenges — gold rate fluctuations, changing consumer habits, rising competition. But in India, jewellery demand is culturally unshakable. ✨ Weddings don’t pause. ✨ Festivals are incomplete without jewellery. ✨ Women continue to drive purchase decisions. That’s why, despite short-term hurdles, the market never truly slows — it simply shifts. 👉 Retailers, do you agree? 💬 Comment your t