16 reactions | Since 1910, J.C. Newman Cigar Company has produced traditional hand-rolled cigars at the El Reloj factory in Ybor City. Meet our newest Memory Maker, master cigar roller Luis Gonzalez, who has over 25 years of experience with hand rolling! See how Luis keeps the tradition alive through J.C. Newman’s new hand-rolling classes. Join Luis in honoring Tampeño culture by learning to hand roll a Tampa cigar! #UnlockTampaBay #HispanicHeritageMonth | Visit Tampa Bay | Facebook