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Agencies big and small are rapidly adopting AI. But unless they radically rethink the FTE commercial model, they risk putting ...
ITV Creative’s director, Niki Garner, was “geeky” about advertising from a young age. “I can remember in my childhood ...
The brand secured an actual county board vote in Arizona Township, Nebraska, turning a tongue-in-cheek stunt into an official ...
Republica Havas CEO Jorge Plasencia urges brands to ditch surface-level tactics and embrace cultural authenticity, as he ...
Lovehoney has never shied away from addressing the challenges it faces when advertising its products, but it’s not backing down. In fact, it’s doubling down with a bold new campaign, ‘Feel the ...
Is creativity still the beating heart of programmatic advertising - or just a bolt-on afterthought? In this episode, we head ...
Wherever It Takes You’ spot by LePub revisits the moment two years ago when Dutch footballer met her partner on the dating ...
So, as the industry settles back into post-Cannes life, remember to keep the spirit of the festival alive. Take the time to ...
The head of marketing tells Tim Healey why charity marketers must think like commercial brands, embrace risk and never lose ...
The actor teams up with Maximum Effort for social-first ad that reunites Gossip Girl’s Serena and Dorota while targeting the ...
Guerilla marketing used to be about standing out. But, Vikesh Bhatt of Sparks explains that blending in might be the more ...
As the Cannes Lions Young Lions Competition turns 30, Adobe and head jurors from Heineken and iProspect reflect on the talent ...
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