The Thoughtworks-TEADS partnership aimed to amplify the campaign’s reach and seamlessly connect creative vision with ...

Pixalate, a global market-leading ad fraud protection, privacy, and compliance analytics platform, released its Q2 2025 ...

Australian Associated Press (AAP) has signed a multi-year agreement with Google, marking the tech company’s first AI-driven ...

In today's ExchangeWire News Digest: Google AI Overviews harming search referral traffic by up to 25%; Netflix more than ...

Perplexity has offered USD$34.5bn (£25.5bn) in cash to buy Google’s Chrome browser, according to Reuters. The AI search ...

Silverpush, the contextual intelligence company, today (20th August, 2025) has announced new AI-powered enhancements to the ...

VideoElephant, one of the world’s largest libraries of premium video content and a leading video solutions provider for ...

Kevel, the industry leader in API-based ad serving technology, today (13th August, 2025) announced that Carwow, the UK’s ...

From demographics to "Oh, you shouldn’t have " Remember the "good old days," when targeting meant picking a demographic? Age, location, maybe income bracket, and a creative you hoped would land. Cold, ...

Clinch, the Agentic AI platform for omnichannel advertising, today (21st August, 2022) announced a new first-to-market DCO strategy available within its Flight Control platform, the ability to ...

Smarter audiences don’t abandon traditional targeting models; they enhance them. They layer in behavioural signals that reflect how people are actually moving through media: what they’re watching, ...

As Britain prepares to head back to school this September, a new survey from GumGum, the contextual-first technology leader, reveals that advertising continues to play a decisive role in shaping how ...