Oklahoma QB John Mateer has apparently gifted his teammates some swag off his recent NIL Deal with Beats By Dre.

The Colorado Buffaloes and coach Deion Sanders have a bright future at quarterback with former 5-star recruit Julian 'JuJu' ...

Missouri coach Eli Drinkwitz is making waves by refusing to guarantee transfers a starting role. Inside the Tigers’ bold ...

The series hosted by sibling football standouts Caleb and Josh Downs will unpack viral trends and the intricacies of brand ...

The era of name, image, and likeness (NIL) that has blown up the world of college athletics, especially college football.

A flurry of high-dollar NIL deals have come Manning's way as he takes the reins at Texas. The next closest athlete is $2.5 ...

Stars like LSU linebacker Whit Weeks, Alabama linebacker Deontae Lawson and Michign tailback Justice Haynes are included in ...

BLOOMINGTON — Indiana athletic director Scott Dolson warned his staff about complacency and stressed the need for a ...

Nebraska quarterback Dylan Raiola's impressive NIL figure has been revealed for the 2025 season. On3's Pete Nakos reported ...

Darian DeVries had to start from scratch when building his first Hoosiers basketball roster. Using NIL was key, and that's an ...

Michigan football true freshman quarterback Bryce Underwood signed a massive NIL deal with Beats by Dre for the 2025 college ...

LSU football head coach Brian Kelly said on his weekly radio show Thursday that the Tigers' 2025 roster costs "about $18 ...