BTS’s success is directly proportional to the scrutiny they receive every year. Each word, sigh and look is dissected, ...

Explore why K-pop dating rumors create significant challenges for agencies, impacting fan relationships and commercial ...

Winter sparked renewed support online after a heartfelt message to fans amid Jungkook dating rumours and intense scrutiny.

Ministers will lay papers covering areas ranging from science, tech to consumer affairs, railways and information and ...

K-pop idols are not marketed solely as musicians, but as figures built on emotional engagement, with fandoms forming what experts describe as parasocial relationships through years of perceived ...