IndiGo, Mahindra and BE 6e

As Mahindra and IndiGo battle it out over the trademark, issues around usage and implications provoke debate. Brand experts ...
On the back of Mahindra renaming its SUV BE 6, the Delhi High Court has disposed of the application for interim orders and ...
Mahindra agrees to rebrand its electric SUV, but maintains it will challenge IndiGo's claims; next hearing in the case in ...