The U.S. ad business lost jobs in May for the sixth month in a row. The overall economy added 139,000 jobs, showing modest but relatively steady growth despite worries about tariffs, inflation and ...
Unilever today confirmed its roster of media agencies around the world, following a six-month review across multiple markets. The company spent $4 billion on media expenditures in 2020 according to ...
Unilever is conducting a media agency review in most of its markets around the world, the consumer goods giant has confirmed. The review follows the appointment of the company’s new marketing chief, ...
The review is expected to take place over the next six to eight weeks, starting with submissions by both agencies. In accordance with Unilever global policy, reviews are conducted at least once every ...
At least five global agency groups are set to line up to contest Unilever’s international media-buying review after the consumer goods giant formally kicked off the contest. “We can confirm that we ...