L Catterton invests in Haldiram’s to enhance its market leadership and accelerate international expansion in the snack industry.
According to COMvergence, The Magnum Ice Cream Company’s global media spend is projected to be £332 million. Julien Barraux, ...
As part of this next phase of growth, Hello has made a major hire with the appointment of Manning as Head of Strategy, ...
Global ice cream giant, The Magnum Ice Cream Company (TMICC), has confirmed it has Publicis Groupe as its new global media ...
When we wrote about Bulletproof’s new look for Liverpool back in April, the club had just clinched a glorious Premier League ...
The awards celebrated brands and agencies who have redefined the art of storytelling and brand communication through ...
The standalone business, freshly spun off from Unilever, plans to leverage the agency to anticipate rising consumer trends ...
Magnum Ice Cream Company is now a standalone, pure-play ice cream leader with 21% global market share after its spin-off from ...
Super Bowl LX will be played on February 8, 2026. As usual, the advertising during the game will be in the spotlight as ...
Mark Ritson has released a one-hour lecture breaking down what he calls the 10 marketing moments of the year, offering ...
Kraft Heinz on Tuesday named industry veteran and former Kellogg top boss Steve Cahillane as its new CEO, the latest consumer ...
Our columnist picks her highlights and lowlights of the year, from Wizz Air’s inovative ‘All you can fly’ pricing to the ...