As Mahindra and IndiGo battle it out over the trademark, issues around usage and implications provoke debate. Brand experts ...
Naming a car can be tricky. From copyright infringements to varying cultural and lingual interpretations, it can be a ...
Automobile manufacturer Mahindra on Monday told the Delhi High Court that it would not use the '6E' trademark for its ...
The woman raised her grievance with the airlines and slammed the IndiGo crew for not helping aggrieved passengers.
Mercedes-Benz has launched the PureSpeed speedster, the first car in its limited Mythos series. With just 250 units globally, ...
Mahindra has renamed its BE 6e electric SUV to BE 6, priced at Rs 18.90 lakh, while contesting a legal trademark dispute with ...
Trisha Shetty accused IndiGo airlines of mishandling a theft attempt on her mother during a flight. Shetty claimed the crew ...
Mahindra to contest the right to continue to use BE 6e in courtThe new name is cited to be temporary Mahindra recently ...
For now, the newly unveiled SUV will be sold as the BE 6. Mahindra revealed the BE 6e at the end of November 2023 as part of ...
Mahindra will temporarily rename its new electric SUV, the 'BE 6e' to 'BE 6', following IndiGo Airlines objection to the ...
The carmaker argued that it is using the ‘BE 6e’ brand, and not the standalone ‘6E’ which is used by IndiGo flights, says it ...
In the second video, the host shows the people the BE 6E- the more radical e-SUV of the two. People shown in the video are seen getting awestruck by the design and praising it. The BE 6e has a ...