Mercedes-Benz announced Coco Gauff as a global brand ambassador, and it is a huge moment for both parties.

Coco Gauff recently became the face of WTA's £37.5M Mercedes-Benz deal during her ongoing off-season. Serena Williams' former ...

Coco Gauff and Emma Navarro were among the three names mentioned by Victoria Mboko's coach Nathalie Tauziat recently, as the Frenchwoman spoke up about the WTA stars' on-court qualities that she would ...

Gauff gets candid on the challenges she faced as a Black athlete.

Tennis powerhouses Aryna Sabalenka and Coco Gauff are making waves both on and off the court. While Sabalenka boasts a ...

The American superstar returned to the Grand Slam winning circle in Paris; can she bring her improved game even better in 2026?

The WTA Tour has announced a long-term partnership with Mercedes-Benz, believed to be worth £375m ($500m). It comes just days ...

At the age of 21 there isn’t much Coco Gauff hasn’t achieved. However, becoming the WTA’s No.1 ranked tennis player is a ...

A new sponsorship deal between the Women’s Tennis Association and car manufacturer Mercedes-Benz is set to break all records ...

Beginning January 1, 2026, Mercedes-Benz will be the Premier Partner and Exclusive Automobile Partner of the Women’s Tennis ...

The WTA Tour has announced a long-term partnership with Mercedes-Benz, believed to be worth $500 million.

With the WTA “close to finalizing” a multiyear deal with Mercedes-Benz to be the organization’s “new premier partner ...