Naming a car can be tricky. From copyright infringements to varying cultural and lingual interpretations, it can be a ...
Mahindra has renamed its BE 6e electric SUV to BE 6, priced at Rs 18.90 lakh, while contesting a legal trademark dispute with ...
On the back of Mahindra renaming its SUV BE 6, the Delhi High Court has disposed of the application for interim orders and ...
Following a challenge from InterGlobe Aviation, Mahindra will change the name of its 'BE 6e' model to 'BE 6'. The company intends to fight the claim legally asserting the importance of brand rights.
Automobile manufacturer Mahindra on Monday told the Delhi High Court that it would not use the '6E' trademark for its ...
Indias renowned automotive giant, Mahindra & Mahindra, has found itself in a legal dispute with the countrys largest airline, ...
Mahindra, which was served a notice by Interglobe on the matter, said it will challenge the matter in court after Interglobe ...
As Mahindra and IndiGo battle it out over the trademark, issues around usage and implications provoke debate. Brand experts ...
Mahindra to contest the right to continue to use BE 6e in court The new name is cited to be temporary Mahindra recently ...
Mahindra has renamed its newly launched electric SUV from BE 6e to BE 6 amid a trademark dispute with IndiGo. Read to know ...
Mahindra launched two electric SUVs on November 26. One of these SUVs was named BE 6E. Indigo objected to '6E.' Mahindra has ...