Mahindra, while contesting the brand rights in court, has decided to rename the BE 6e to BE 6 and will continue to contest ...
With no sign of the ongoing dispute settlement between Mahindra and IndiGo, the Mahindra BE 6e has been renamed BE 6. The SUV ...
Mahindra & Mahindra Limited (M&M) has announced to change the brand name of its electric origin SUV to BE 6 from BE 6e to ...
The case will be closely watched as it not only involves two of India’s leading companies but also raises questions about ...
M&M said in the past, Tata Motors had objected to InterGlobe using the IndiGo mark, given their Tata Indigo car brand.
The conflict arose over the alleged similarity between Mahindra’s “BE 6e” and IndiGo’s established “6E” brand.
However, Mahindra will contest the brand rights to use 'BE 6e'. IndiGo uses '6E' as the airline designator code. The Delhi ...
Following a challenge from InterGlobe Aviation, Mahindra will change the name of its 'BE 6e' model to 'BE 6'. The company ...
Mahindra & Mahindra is set to contest IndiGo's trademark claim on the name "BE 6e" for its upcoming electric SUV in court, ...