Ford says it is "following the customer" in discontinuing its large electric pickup, which was well-received but never profitable. Ford will keep the Lightning name alive as a plug-in hybrid.

Ford announced today it has cancelled the all-electric F-150 Lightning in favor of an extended-range EV. This shift, along with a new battery segment, is a major pivot.

Ford Motor Co. is pivoting away from its once-ambitious electric vehicle plans amid financial losses and waning consumer demand for the vehicles.

Ford says the next generation of the F-150 Lightning pickup truck will transition to a range-extended EV powertrain.

Ford confirms it has ended production of the F-150 Lightning, and will relaunch it as an "extended range electric vehicle" (EREV). It's the end of an era for the iconic pickup truck, which debuted in 2022.

Ford Motor is keeping the F-150 Lightning, but changing its technology. It plans to add thousands of jobs and enter this new business.

Ford's next-generation F-150 Lightning ditches a pure EV format in favor of a gasoline-backed extended-range electric truck that promises massive range and towing capability.

Like rival Ram, Ford is getting out of the electric truck market. The battery-powered Ford F-150 Lightning has officially been cancelled after a three-year production run. The nameplate will return on a hybrid model with a range-extender combustion engine.

The automaker is ending production of its electric pickup while planning a series-hybrid F-150 and a new low-cost EV platform. “The company is shifting to higher-return opportunities,” Ford says.

Ford confirms the fully electric F-150 Lightning ends production this year, but the Lightning name isn’t going anywhere.

Ford announced a series of moves in its EV business, pivoting to a hybrid and extended range EV (EREV) strategy instead of full EVs, and will take a whopping $19.5 billion in charges related to the move.