Target ROAS and target CPA optimize outcomes, not spend caps, which explains why budgets can flex beyond daily expectations.

Fintel reports that on February 13, 2026, Goldman Sachs downgraded their outlook for Copa Holdings (NYSE:CPA) from Buy to Neutral. Analyst Price Forecast Suggests 11.98% Upside As of February 4, 2026, ...

Detailed price information for Copa Holdings S.A. (CPA-N) from The Globe and Mail including charting and trades.

The firm has served more than 400 clients across Los Angeles County and is accepting new engagements for monthly ...

AI Max is Google’s latest foray into semi-keywordless targeting. While you need keywords for the system to have a starting place, Google uses signals beyond keywords in deciding how to show ads to ...

Shares of Palo Alto Networks (NASDAQ: PANW) had a rough week, falling as much as 11.3%, according to data supplied by S&P ...

Google doesn’t build products with B2B marketers in mind. Its largest budgets and transaction volume come from DTC and B2C brands, so that’s where product development naturally starts. That’s why new ...

Detailed price information for Korn/Ferry International (KFY-N) from The Globe and Mail including charting and trades.

The majority of workers don’t contribute the annual maximum amount to their retirement savings plans, a Vanguard study shows. Learn how contributing the maximum can provide significant benefits for ...

SWYM.AI, a next-generation AI platform transforming how agencies connect data, supply, and outcomes today announced a 57% CPA reduction for a major health and wellness brand in partnership with OpenX, ...

ETFs have taken market share away from mutual funds. However, there are some advantages to mutual funds, especially in ...