When Nike introduced the Shield logo in 1998, it wasn't just a new mark. It was golf finally getting its own Nike identity.

Ladies legend Michelle Wie West shared a BTS look at an upcoming project with the Swoosh, revealing a return that already has ...

In Nike's latest golf Christmas ad, they recognize Scottie Scheffler, who is currently the world's top player.

The most recognizable brand in sportswear brings athletic, stylish and functional footwear to the golf course. The Nike ...

Nike's Victory Pro 4 is worn on tour by two of the world's three best players. But does the performance really match the ...

FootJoy is a staple of golf footwear and has been for decades, but they've started to branch out beyond the simple leather classics. The FootJoy Flex is an athletic-style shoe that features ...

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If you’re looking for a simple, brand-name streetwear shoe with style, Nike’s new launch has you covered. Sushi Club was started in Beverly Hills, California, in 2021 by Chris Stamp and Nobu Matsuhisa ...

Eastside Golf released its latest footwear drop with Nike on Thursday, marking the brand’s second collab with Nike and its latest evolution in a long-standing relationship with the family of brands.

For LeBron James, 23 is more than just a number. The NBA great first took up his idol Michael Jordan’s jersey digits as a kid in Akron, and beyond two brief interludes wearing 6—first with the Miami ...

Forbes contributors publish independent expert analyses and insights. Erik Matuszewski's coverage spans golf businesses, news & destinations GolfRoots co-founders Ben Stromberg (left) and Jake Hoffman ...