A landmark social media addiction trial resumed Monday with a YouTube executive insisting that the Google-owned company's aim was to give people value, not hook them on harmful binge-viewing.

YouTube Shorts and TikToks are often set to electronic dance music with rap roots that’s become the unconscious hum of ...

Google AI music generator Lyria 3 is now available on the Gemini app. It works—mostly—but the competition has a big head start.

Data-driven attribution and smart bidding are no longer optional when targeting a generation that loops between video, social proof, and search before converting.

In recent years, young men and women in Generation Z have moved in opposite political directions, producing a gender gap unlike any other generation before. Young men have increasingly leaned towards ...

An opinion piece by writer Zorain Nizamani, titled It Is Over, argues that the ruling elite have lost their influence over the country’s younger generations. The author says the article was removed ...

As global hiring slows and young graduates struggle to find direction, Roblox CEO David Baszucki has revisited his own uncertain early career — a phase he says was defined by rejection, confusion and ...

To the generations that raised us, taught us, and now often critique us—consider this an open letter. Not a fight, not a manifesto, but a Gen Z’er trying to bridge a widening gap. Because for a group ...

The word “blockchain” often feels like tech jargon thrown around in finance X threads or startup pitches. But here’s the thing: blockchain isn’t some distant concept reserved for bankers or developers ...

43% of Gen Z now prefer social video platforms like YouTube and TikTok over traditional TV Time spent streaming video is rising to over 4 hours daily, while traditional TV viewing declines Streaming ...

Nearly half of Gen Z say that YouTube or social video platforms are their preferred entertainment platforms over traditional TV or paid streaming. According to Activate Consulting’s Technology & Media ...