Cracker Barrel has had a rough year. Between a controversial logo redesign and weaker-than-expected restaurant traffic, the brand has been working hard to steady the ship. Part of that effort included ...

Cracker Barrel's CEO said the chain is working to rebuild customer trust after its logo controversy earlier this year marked a quarter of declining sales. During its quarterly financial results call ...

Cracker Barrel Old Country Store Inc. leaned back on Americana nostalgia at its stores and even returned to its “Old Timer” logo after a backlash against changes earlier this year, but the ...

A settlement has been reached with Cracker Barrel over allegations of disability discrimination at a location in Waldorf, Maryland, the state’s attorney general announced Monday. A group of students ...

Cracker Barrel CEO Julie Masino reflects on the ill-received remodel design nearly two years after the company's initial announcement Glenn Beck/Youtube; Al Drago/Bloomberg via Getty Cracker Barrel ...

It took just a week for Cracker Barrel to go back to its “Old Timer” logo after a new, streamlined version sparked a political firestorm. Two months later, the recovery from the fiasco is far from ...

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for Cracker Barrel’s reasoning behind its ill-received logo “refresh” earlier this year.

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for the Tennessee-based company’s reasoning behind its ill-received logo “refresh” earlier ...

Recently, the country-themed restaurant chain Cracker Barrel found itself in the news for the wrong reason. A rebranding effort featuring a new and highly generic logo was met with intense dislike ...

(NEXSTAR) – Cracker Barrel, after reversing course on a recent “brand refresh” which resulted in widespread backlash, has announced that the company is parting ways with a consulting firm suggested to ...

Cracker Barrel CBRL5.94%increase; green up pointing triangle cut ties with the marketing firm behind the chain’s troubled rebranding campaign, including its new logo and redesigned restaurants. The ...

As the dust settles on a botched logo redesign that turned it into a political and cultural flashpoint this summer, Cracker Barrel Old Country Store is no doubt looking to put 2025 behind it. In the ...