West Ham United has shunned a kit supply option with Castore in order to sign a long-term contract with New Balance from the ...

Liberty Mutual Insurance has acquired the main front-of-jersey branding rights to reigning WNBA champion New York Liberty.

Dubai Sports has acquired Dutch Eredivisie rights in the Middle East and North Africa (Mena) in a rare example of a European ...

Financial marketplace Nasdaq is looking to leverage the B2B opportunities provided by the Formula 1 industry via a ...

Sports trading card platform Alt has filed a lawsuit against Fanatics-owned online auctioneer PWCC Marketplace, alleging ...

Australian media group Foxtel has made about 100 staff redundant, as it restructures following its acquisition by DAZN. In ...

New Zealand Rugby (NZR) is lining up Toyota as a new sponsor replacing Ineos after the chemicals brand walked away ...

The Mexico City Grand Prix has secured a fresh three-year contract to remain a regular fixture on an evolving Formula 1 ...

The Badminton World Federation reported a surplus of $8.8m (€7.8m) in 2024 on the back of higher investment returns, “prudent” spending and its share of revenues from the Paris 2024 Olympics.

Visit Rwanda has expanded its presence in European football by agreeing a back-of-shirt deal with Spanish LaLiga club ...

DAZN is poised to exit its Ligue 1 domestic rights deal at the end of this season, but wants to play an integral role in any ...

SailGP has initiated a search to find a new global head of broadcast rights and distribution as Tom Gracey leaves the role ...