Gen Z Qatari women emerge as the most beauty-engaged demographic. Data from Qatar’s Retail Trends Report 2025 shows makeup ...
UK-based e-commerce agency B2 Agency has opened a Dubai office, marking its expansion into the Middle East. The move ...
Nour will lead Kempinski ’s global brand and marketing, ensuring an emotionally engaging brand presence across all ...
Disney+ made its first-ever appearance at the 1 Billion Followers Summit with the launch of the Disney+ House, an immersive, ...
Lavoya Restaurant Group’s Tarek Abou Hichme shares insights on how attention, OTT and gaming are reshaping food branding in ...
The 2025 edition of Snapchat's Ramadan Mall reached over 16.8 million Snapchatters across MENA, generating 250 million ...
Grounded in the ‘energy quadrilemma’ of affordability, sustainability, security and speed, the new brand signals how ACWA ...
Saudi’s low-cost airline, launches the world’s first intelligent AI-powered seat selector, turning travellers into ...
Kirsty O’Connor joins recently launched Paritee agency with a focus on driving innovation and intelligence amid recent client ...
FTAforbrands work with Fujifilm QuickSnap reflects an industry shift toward platforms that grow over time rather than one-off ...
The Trade Desk's Terry Kane explains why digital advertising success in the Middle East will require more technical ...
Botim released a brand film as part of their ongoing campaign that shows how sending money can connect people and convey meaning globally.