Under Armour has launched its latest campaign "Be the problem", marking its latest offensive in football. The campaign turns ...

Jaguar Land Rover (JLR) has appointed Garth Turnbull as managing director for its Asia Pacific region, as the brand aims to ...

Nongshim has teamed up with Netflix for a global collaboration centred on the animated series K-Pop demon hunters, aiming to ...

Novi Health has named Tempest Jody Larrichia as head of growth, overseeing the brand’s growth, marketing, and partnerships.

Zoo Group has expanded its portfolio with a string of government and corporate appointments, securing new work from the ...

In an age where a viral TikTok can upend a brand’s reputation in hours, PR and communications professionals face ...

Cathay Pacific has launched three short films starring Hong Kong-American actor Jimmy O. Yang, humorously highlighting its in ...

Allison Worldwide and Stagwell are boosting their Asia Pacific footprint with the appointment of Margaret Key (pictured) as ...

Global communications agency Redhill has unveiled PressOffice.ai, Southeast Asia’s first fully AI-powered PR agent, promising ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Pop Mart’s founder, Wang Ning, has teased the mini version of its popular blind box character, Labubu, which is expected to ...

INTERACTIVE’s 13th edition of the Loyalty & Engagement Awards, clinching the coveted L&E Brand of the Year title ...