Selena Gomez’s Rare Beauty is no stranger to creating major buzz (and clearing the Sephora shelves) with fresh launches — and ...

Rare Beauty is at it again, releasing game-changing products in a market that feels hard to innovate in like there Soft Pinch Liquid Blush and Tinted Lip Oils. With Rare Eau de Parfum, Selena Gomez’s ...

Gomez celebrated the limited-edition release on Instagram, sharing images of her holding the new makeup alongside pictures of ...

Gomez's makeup brand, Rare Beauty, started its Rare Beauty x Tajín Cheek & Lip Set on Aug. 21, which is described as "a ...

Retailing for $75 at Sephora, the Selena Gomez-backed brand launched Rare Eau de Parfum, a dreamy vanilla and caramel ...

Selena Gomez's cosmetic line has released a set of new, mouthwatering products.

It’s a very light, delicate and sophisticated. Definitely one of the few perfumes that I can (and will) use everyday' ...

Selena Gomez went for an effortless look while celebrating her rumored bachelorette party on Sunday, August 24. The Rare ...

Gomez also let fans know to follow Rare Beauty's Instagram page, which also already has more than 1 million followers. One post from the brand reads, "You are not defined by a photo, a like, or a ...