Across industries—from aviation to cybersecurity—unpredictability can be a powerful defense. Irregular schedules, varied methods and shifting locations disrupt the ability of bad actors to exploit ...

Imagine you’re a soccer player standing at the penalty mark in the final moments of a championship game. You know the goalkeeper has studied your previous kicks; they know that you favor the lower ...

Club Dread: On the Ground in NATO’s Nervous Eastern Flank Audio By Carbonatix What can be an asset against adversaries is often a liability with allies. “Don’t hold the ball so hard, okay? It’s an egg ...

Salespeople fail when we don’t help them manage the unpredictability of true selling. We see this unpredictability in the five contexts of true selling: In these contexts, salespeople encounter three ...

Analysts and markets have struggled to predict a number of phenomena, such as the rise of natural gas, in US energy markets over the past decade or so. Research shows the challenge may grow because ...