Come see how the next Wilderness adventure goes even further. Watch the Global Debut of the first-ever Subaru Wilderness ...

The mysterious three-row crossover is likely Subaru's version of the new Toyota Highlander EV ...

A turbocharged, AWD-equipped BRZ is heading to Japanese rally stages, and it might be the most exciting Subaru coupe in years ...

Subaru announces new Sports Vehicle Planning Office to oversee performance-related road car; turbocharged BRZ rally car teased for 2027.

Subaru released a no-cost software update enabling Highway Hands-Free Assist for existing 2026 Outback Touring and Touring XT owners, allowing limited hands-free driving on certain U.S. highways.

What Are the 2026 Trailseeker’s Powertrain Specs? Subaru more or less acknowledges that an Outback by any other name looks as sweet, cryptically saying the Trailseeker “adapts an iconic silhouette ...

Powertrains: 221-horsepower single electric motor or 338-hp dual electric motors; 74.7-kilowatt-hour battery; front- or all-wheel drive To be sold by Toyota as the C-HR, the Uncharted is a small ...

The numbers don't lie. Over eight million Americans hit the dirt roads, forest trails, and remote backcountry routes on overlanding trips in 2024. And that figure is expected to jump to more than 12 ...

Subaru performance enthusiasts—myself included—have spent the last few years learning how to live on crumbs. A concept here, a cryptic teaser there, an ominously worded corporate statement about the ...

Subaru is transforming its U.S. dealership network with immersive Connection Hubs. Designed to blend digital and physical experiences, they mark a bold new direction for the brand. Subaru of America ...

Subaru’s new High Performance X Version II brings turbocharged Boxer performance, a 6-speed manual, and E20 low-carbon fuel to the 2026 Super Taikyu season ...