The new Borealis purple adds a interesting color twist to the R1 lineup, complemented by limited-time lease offers on 2026MYs ...

Rivian has just introduced the Borealis, a velvety shade of purple, available for the Tri and the Quad versions of the R1S ...

Back in September, Rivian unveiled what’s perhaps its coolest SUV yet—a Miami Edition of its R1S EV. Kitted out in a bright ...

After nearly a year of speculation online, Rivian has confirmed it will begin offering a new purple exterior color, ...

Rivian revealed its new limited-run Borealis color, proving that it knows how to be cool in a sea of boring monochrome.

Rivian's updated R1T model is not only insanely quick for a pickup but will even outrun a Chevy Corvette E-Ray through the ...

In today’s automotive realm, the list of cars that can do just about everything is very short. When I say, “everything,” I ...

Rivian has achieved key goals as it looks to become a profitable electric vehicle company. It has established important ...

The change forced some legacy automakers to scale back their EV plans. That’s good news for Rivian.

Welcome to Tech In Depth, our daily newsletter about the business of tech from Bloomberg’s journalists around the world. Today, Ed Ludlow looks at bets Rivian is making that its electric car ...

Rivian Automotive RIVN.O is recalling 34,824 electric delivery vehicles in the U.S. as their seat belt system may fail to properly restrain the driver, increasing the risk of injury during a crash, ...