How well do your sales and public relations teams work together? The answer to that question might be a determinant of your company’s sales success. PR is often thought of as more closely connected to ...

Public relations and marketing are long-term investments that take time to build credibility, awareness, and trust, rather ...

Public relations (PR) has become one of the most powerful strategies for brands to build trust, improve public perceptions and handle crises. Startups can benefit just as much. Embracing PR as part of ...

Make PR the foundation of your fundraising strategy to unlock doors to investment, opportunities, and long-term success. In the world of startups, having a robust PR plan from the outset is not a ...

I started my entrepreneurial path a long time ago, being an absolute newbie, and I’ve made all possible mistakes due to a number of misconceptions and myths I had. And now, years later, as my company ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More The business of marketing has moved from guesswork to a data operation in ...

As a company expands globally, a well thought-out PR plan and the right PR assets are essential to ensuring the sustained media visibility required to support a region’s sales efforts. Emilie Beneitez ...

On today’s fast-paced and interconnected world, the art of Public Relations (PR) has become an indispensable tool for organizations to effectively manage their image, build strong relationships, and ...