After years of relentlessly focusing on direct-to-consumer sales, Nike is doubling back down on wholesale, a move some analysts say was bound to happen. In a Thursday call with investors, Nike ...

Nike’s renewed focus on everyday runners and wholesale accounts is a strategy that is starting to pay dividends after a ...

Nike CEO Elliott Hill is a year into his comeback plan. Here's how he's doing.

China and within Nike Direct, and now expects a tariff bill this year of $1.5 billion, up from the previously estimated $1 ...

Nike is reportedly closing nine of its wholesale accounts: City Blue, VIM, EbLens, Belk, Dillard's, Fred Meyer, Bob's Stores, Boscov's and Zappos, according to an analyst note from Susquehanna ...

In the past, I’ve been critical of Nike’s move to DTC (direct-to-consumer). Nike was a fabulously profitable company prior to its adoption of a direct-to-consumer strategy in 2017. In fact, the ...

Nike Inc. reported quarterly earnings that surpassed Wall Street expectations, driven by stronger wholesale demand, which ...

Nike (NYSE: NKE) shares rallied after the sneaker and apparel maker's fiscal first-quarter results showed some signs of a ...

NIKE Inc.’s NKE recent 20% year-over-year growth in its running category has emerged as a defining signal in its turnaround ...