Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

Consider the foundation on which your business lies. What are the underlying values? What is the mission, vision and purpose? These are often overlooked but are important when setting a strategy for ...

Opinions expressed by Entrepreneur contributors are their own. A lot goes into building a company before it ever makes a sale — from brainstorming the idea to developing a business plan and crafting a ...

Firms need to have a vision of what they want their company to stand for, and that vision comes out in the firm's Mission Statement. Here we go through what is a mission statement, how you come up ...

Here’s how to create a concise explanation of your company’s objectives that helps develop a roadmap to achieve them. A mission statement serves as a clear and concise articulation of the company’s ...

Take the example of GiveCampus, a fundraising platform for nonprofit educational institutions and a 2023 Inc. 5000 honoree. GiveCampus’s software offers to help schools fundraise, with features such ...

A personal mission statement is a written declaration of our unique direction or purpose. This statement makes it clear not just what you intend to do in this world, but how you intend to do it. It's ...