Ally Gong visited Seoul, South Korea, to study marketing and management, and returned to UCLA with a newfound interest in makeup and skin care. The fourth-year economics student’s YouTube channel, ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." One of my first introductions to makeup was watching my cousin paint her face with products from various ...

While Korean skin care has taken the US by storm, the best Korean makeup products deserve just as much of a spotlight. These cosmetics boast similarly innovative formulas as their skin-care ...

I've been there a lot of times before: Getting inspired by a K-drama leading lady's look or a K-pop star's music video and trying to replicate the makeup look on myself, only to end up with a look ...

Between the ruthless heat, the unforgiving humidity, and the endless invitations to pool and beach parties, wearing makeup in the summer can be a serious struggle. If you want to avoid having your ...