Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

The era of great-power competition is fully underway and has arguably transitioned to a more dangerous level. Russia’s unwarranted invasion of Ukraine and China’s increasing tensions with Washington — ...

Should policymakers in developing countries prioritize foreign technology adoption over domestic innovation? How might this depend on development stages? Using historical technology transfer data from ...

About 10 years ago, a development organization and a national government took an innovative approach to a problem, the fact that people with chronic diseases were stopping their medical treatment ...

Healthcare is brimming with innovation, from AI diagnostics to robotic-assisted surgery. Yet the adoption of these breakthroughs into daily clinical practice often lags behind. This disconnect is ...

Ongoing developments in agentic, physical and sovereign AI are expanding the boundaries of what’s possible but successful ...

Key insights reveal that trust and transparency are crucial to solving complex provider problems while navigating regulatory hurdles and financial squeeze The annual Experian Health High-Performance ...