Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...
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7 Strategies to Make Your Google Ads Campaign a Success
Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...
Learn how Google Ads custom segments target people by recent searches and site visits so you reach the right audience more ...
A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and ...
The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.
Your next customer might not Google you or search for you on LinkedIn. They might ask ChatGPT, Perplexity or Claude instead.
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