Google is rolling out updates to Search and Discover that introduce AI-powered features, improved navigation, and a new ...

A new redesign to Google Search groups all ads together under one “Sponsored” heading to make it easier to tell them apart ...

You can now improve upper-funnel results by letting Google Ads optimize for conversions driven by ad views, not just clicks.

Any text ads on the Google Search page will be grouped into a "Sponsored results" section that appears at the top of the ...

The expansion of AI Overviews ads will increase the challenges of how advertisers engage users through AI-driven search ...

For the past four days, the Justice Department has sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to ...

The new global ad labeling could reshape how users see and interact with sponsored results, effecting CTR, on Google Search.

Google’s AI will be used to create advertising campaigns rapidly and more effectively by WPP’s agencies, including real-time ...

Follow ZDNET: Add us as a preferred source on Google. Google's new feature will hide sponsored results in Search. "Hide sponsored results" applies to all ads on the page. If you immediately scroll ...

Britain’s antitrust watchdog is labeling Google a “strategic” player in the online search advertising market, paving the way ...

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising.