"Zero-torque" putters caught fire in 2025 with major validation on the PGA Tour and a huge adoption in the recreational game.

Released just less than two years ago, there are a lot of Vokey wedges in play every week on the PGA Tour. And by “a lot,” we ...

Do you frequently find yourself looking down and saying, “Man, I wish that was longer.”? If so, PXG has something that you’ll ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. Odyssey officially introduced its new Ai-One and Ai-One Milled putters Wednesday ...

The numbers don’t lie: in 2025, TaylorMade dominated the greens with 15 PGA Tour wins, all achieved using just six distinct ...

When former Marucci Sports CEO Reed Dickens saw an opportunity to get in the golf business, he took it, buying the inventory and assets of the now-defunct Matrix shafts in 2018 and rebranding as a new ...

The PXG Allan ZT Long Putter features an extended-length build, standard at 45 inches and adjustable up to 47.5 inches, ...

WHAT YOU NEED TO KNOW: Cleveland debuts Frontline Elite putters, the latest model to feature the concept of repositioning the center of gravity as far forward as possible. The company’s research has ...

Scottie Scheffler uses a mallet putter. Should you too? This week’s tournament, the Arnold Palmer Invitational, is the one-year anniversary of when Scheffler made the switch to a TaylorMade Spider ...

Forbes contributors publish independent expert analyses and insights. Michael LoRé is a soccer and golf journalist based in New York City. Oct 30, 2025, 10:00am EDT Xander Schauffele helped Odyssey ...

Compared to blade putters and traditional stepless steel shafts of the same weight, the all-carbon putter allows for a larger sweet spot thanks to the carbon composite and large diameter ...

Long gone are the days of boring headcovers and inconsistent putters thanks to brands like SWAG Golf that have refreshed the sport by infusing quality accessories and equipment with much needed ...