This summer has been littered with stories about algorithms gone awry. For one example, a recent study found evidence Facebook's ad platform may discriminate against certain demographic groups. The ...

Meta, the parent of Facebook and Instagram, is failing to stop scammers who repeatedly buy ads on the platforms to target ...

True North Social, a Los Angeles-based digital marketing agency, has completed an analysis of recent changes in Facebook ad targeting capabilities and their impact on campaign performance across ...

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So, you’ve launched your ad campaign. You’ve set up your targeting, written some punchy copy, picked a catchy image or maybe a video and hit "go." A few days pass, then a week, and you’re left ...

Meta has announced the consolidation of more detailed ad-targeting options, marking a substantial shift toward CEO Mark Zuckerberg's plan to automate ad creation – including targeting, creative and ...