Apple TV+ Ditches Plus Sign in a Move To Rebrand and Announces Upcoming F1: The Movie Streaming Premiere

Interestingly enough, the tech and entertainment conglomerate also dropped a key piece of streaming news alongside its ...

Apple TV Plus is being rebranded to… Apple TV

The Apple TV Plus streaming service is being rebranded with a “vibrant new identity,” according to the Cupertino company, and ...

Apple Ditches Plus Sign From Streaming Name, Sparking Confusion Among Consumers

If you subscribe to multiple streaming platforms, there's a good chance one of them has "plus" or "+" in its name. One of the ...

Apple TV+ Rebrands To Apple TV, Dropping Plus Sign

Apple TV + is undergoing a makeover. The streamer has dropped the plus sign and is now simply Apple TV, “with a vibrant new ...
CNET on MSN

Forget Apple TV Plus, It's Just Apple TV Now

Name changes aren't unheard of in the streaming world -- just look at HBO Max. Apple TV Plus appears to be the next to tweak ...

Apple’s TV Rebrand Marks the End of the “Plus” Era

Apple buried its TV+/TV rebrand in a press release announcing the streaming premiere date (Dec. 12) for its F1 movie starring Brad Pitt. As of this writing, the core Apple streaming app, the one with ...
Comic Book Resources on MSN

Apple TV+ Drops 'Plus' From Its Name in New Brand Identity Shift

When Apple launched its streaming service in 2019, it was branded as Apple TV+, but per The Hollywood Reporter, Apple is ...
iDrop News

Apple Quietly Removes the Plus from Apple TV+

The streaming service once known as Apple TV+ has quietly dropped the “+” — a small change that could mark the start of a ...

Apple Quietly Just Put Every Streaming Service on Notice

There’s also a not-so-subtle message to every other streaming service. By dropping the “+,” Apple is signaling that it thinks ...