Take your smartphone and count how many applications are on it. Now, think how much it costs to develop and maintain these helpful little squares. Spoiler: It's a lot. Apps have become integral to our ...

Apple is expanding developers’ options for pricing their App Store apps. The company announced 700 new price points and tools today in what it describes as the App Store's biggest pricing upgrade in ...

The “contingent pricing” pilot lets App Store developers incentivize customers who have multiple active subscriptions. The “contingent pricing” pilot lets App Store developers incentivize customers ...