Disney is launching AI-generated TV ads in July. A new tool generates scripts, music, and video to streamline ad creation.

A founder's data shows a decline in the performance of ads created by AI were much less effective than human-made ones, ...

Companies that are supposedly pro-transparency can’t even be honest with each other, let alone the rest of us. Companies that are supposedly pro-transparency can’t even be honest with each other, ...

Through the looking glass: A hilarious ad featuring AI-generated aged versions of Elon Musk, Sam Altman, and Jeff Bezos is going viral. The clip sees the three billionaires talking about a future ...

Generative AI has made content creation infinite. It has also made the brand voice generic, with 70% of consumers saying they can recognize an AI-generated ad because it feels like it is “missing its ...

Hello from your friendly human lawyers. If your marketing team is using generative artificial intelligence (AI) in advertising, the issue is no ...

By Helen Reid LONDON, June 19 (Reuters) - Eurocommerce, the European retail association whose members include Amazon, H&M, Inditex, and Ikea, is asking EU tech chief Henna Virkkunen to exempt ...