From sport to fashion to music, Adidas is all in. Here is a look back at 15 of the brand’s most momentous firsts. Adolf Dassler created the first modern football shoe with screw-in studs, helping the ...

The official Adidas match ball for the tournament will be at center stage for a record number of games through the summer of 2026, with 104 matches to be played on North American pitches.

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To clarify how we ranked this top 15, we factored in storytelling, design, on-court appeal, off-court appeal, and the ...

Tennessee and Adidas were on a break. UT and the athletics giant are back together again, agreeing to a 10-year contract on Aug. 13 that will reunite the two for a second stint starting July 1, 2026.

The first collection is expected to debut in the second quarter of 2026 through select distribution partners and channels.

Adidas AG ADDYY has seen a surge in sales thanks to its Samba and Gazelle shoes, despite a decline in North American sales. What Happened: Adidas’ first-quarter sales in Europe and China have ...