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IndiGo, BE 6e and Mahindra
Mahindra-IndiGo War Over '6e' Heats Up, Automaker To Approach Court
Leading automaker Mahindra on Saturday said it will strongly contest the brand rights of its electric SUV 'BE 6e' in court, after InterGlobe Aviation Limited, which runs IndiGo airline, sued Mahindra over using the name '6E'.
Mahindra Renames BE 6e SUV Amidst Conflict With IndiGo, Here's What The Carmaker Said
The carmaker argued that it is using the ‘BE 6e’ brand, and not the standalone ‘6E’ which is used by IndiGo flights, says it didn’t enjoy being in a ‘distracting and unnecessary conflict’
Mahindra BE 6e Gets A Name Change Due To Ongoing Legal Battle With IndiGo, Now Called BE 6
Mahindra, while contesting the brand rights in court, has decided to rename the BE 6e to BE 6 and will continue to contest Indigo to secure the BE 6e name
Mahindra Renames BE 6e to BE 6 – Amid Legal Dispute with IndiGo, Vows to Contest Case
The case will be closely watched as it not only involves two of India’s leading companies but also raises questions about trademark rights and their scope across different industries
Mahindra Vs IndiGo Feud Update: BE 6e Now Renamed To BE 6
With no sign of the ongoing dispute settlement between Mahindra and IndiGo, the Mahindra BE 6e has been renamed BE 6. The SUV manufacturer also said it will continue to fight IndiGo to secure the BE 6
Mahindra Renames Electric SUV To ‘BE 6’ In ‘6e’ Fight With IndiGo
Mahindra has decided to contest the brand rights of ‘BE 6e’ in court after IndiGo claimed the trademark of ‘6e’ as its own. Its latest electric SUV will be renamed to ‘BE 6’, in the meanwhile.
Mahindra to contest 'BE 6e' brand rights dispute against IndiGo in court
Mahindra says it would rebrand the name of its upcoming electric SUV "BE 6e" as "BE 6" to avoid unnecessary distractions
Mahindra vs Indigo trademark row: BE 6e renamed as ‘BE’
Mahindra has announced that its newly launched electric SUV, the BE 6e, will be rebranded simply as ‘BE’ as it continues to battle a trademark infringement case with IndiGo Airlines. The dispute revolves around the use of ‘6E’ in the name of Mahindra’s electric vehicle, which IndiGo claims infringes on its trademark.
Mahindra BE 6e Named Changed To BE 6 After IndiGo Lawsuit
Mahindra Electric Automobile Limited (MEAL) will change the name of its electric SUV BE 6e to BE 6 at the time of launch after IndiGo filed a copyright infringement over the name '6e'.
Mahindra changes electric SUV brand name to BE 6; to contest brand rights of BE 6e in court
Mahindra & Mahindra Limited (M&M) has announced to change the brand name of its electric origin SUV to BE 6 from BE 6e to avoid delays in product introduction owing to legal challenges by InterGlobe Aviation Limited (IndiGo) which could drag on for years. But the company has decided to contest the brand right of BE 6e in court.
Mahindra changes its electric SUV name amid legal clash with IndiGo over '6e' trademark, it is now called...
Mahindra & Mahindra renames its 'BE 6e' electric SUV to 'BE 6' amid a trademark dispute with IndiGo.
13h
Mahindra to contest IndiGo’s legal challenge over “BE 6e” brand name
Mahindra & Mahindra contests IndiGo's trademark infringement suit over BE 6e, emphasizing distinction and uniqueness in court ...
ET Auto
21h
Mahindra announces price hike for SUVs and commercial vehicles from January 2025
Mahindra and Mahindra join other auto OEMs in announcing their price revision from January 2025. Maruti Suzuki, JSW MG Motors ...
ZigWheels
2d
Mahindra BE 6e vs Tata Curvv EV: Who Does Things Better Beyond Their Eye-catchy Designs?
The Mahindra BE 6e is the latest addition in the compact electric SUV-coupe segment and it directly rivals the Tata Curvv EV. Both are compared in detail here.
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