Naming a car can be tricky. From copyright infringements to varying cultural and lingual interpretations, it can be a ...
As Mahindra and IndiGo battle it out over the trademark, issues around usage and implications provoke debate. Brand experts ...
After accepting the undertaking, the court disposed of IndiGo’s plea for interim relief, issued summons to Mahindra, and ...
On the back of Mahindra renaming its SUV BE 6, the Delhi High Court has disposed of the application for interim orders and ...
Automobile manufacturer Mahindra on Monday told the Delhi High Court that it would not use the '6E' trademark for its ...
Indias renowned automotive giant, Mahindra & Mahindra, has found itself in a legal dispute with the countrys largest airline, ...
For now, the newly unveiled SUV will be sold as the BE 6. Mahindra revealed the BE 6e at the end of November 2023 as part of ...
Mahindra says it would rebrand the name of its upcoming electric SUV "BE 6e" as "BE 6" to avoid unnecessary distractions ...
Mahindra and Mahindra (M&M) on Saturday confirmed the renaming of its newly launched electric SUV 'BE 6E' to 'BE 6' amidst an ongoing legal dispute with InterGlobe Aviation, which owns IndiGo Airlines ...
Mahindra has announced that its newly launched electric SUV, the BE 6e, will be rebranded simply as ‘BE’ as it continues to ...
IndiGo filed a lawsuit against Mahindra over the name of the BE 6e electric SUV, which is the same as the callsign of the low ...
Mumbai: Leading automaker Mahindra on Saturday said it will strongly contest the brand rights of its electric SUV ‘BE 6e’ in ...