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Indigo, Mahindra and BE 6
Mahindra challenges Indigo's trademark claim, meanwhile names electric SUV 'BE 6'
Mahindra launched two electric SUVs on November 26. One of these SUVs was named BE 6E. Indigo objected to '6E.' Mahindra has decided to challenge this claim in court. Meanwhile, it has renamed its SUV to BE 6.
Mahindra Renames Electric SUV to BE 6 Amid Trademark Dispute with IndiGo
Mahindra has renamed its newly launched electric SUV from BE 6e to BE 6 amid a trademark dispute with IndiGo. Read to know more!
Mahindra renames BE 6e SUV after IndiGo’s 6E trademark row, plans to contest in court
For now, the newly unveiled SUV will be sold as the BE 6. Mahindra revealed the BE 6e at the end of November 2023 as part of its "born electric" lineup. Deliveries are set to begin in late February or early March 2025,
Mahindra Renames BE 6e SUV Amidst Conflict With IndiGo, Here's What The Carmaker Said
The carmaker argued that it is using the ‘BE 6e’ brand, and not the standalone ‘6E’ which is used by IndiGo flights, says it didn’t enjoy being in a ‘distracting and unnecessary conflict’
Mahindra BE 6e Named Changed To BE 6 After IndiGo Lawsuit
Mahindra Electric Automobile Limited (MEAL) will change the name of its electric SUV BE 6e to BE 6 at the time of launch after IndiGo filed a copyright infringement over the name '6e'.
Mahindra BE 6e renamed as 'BE 6' after IndiGo objects to trademark
Mahindra will temporarily rename its new electric SUV, the 'BE 6e' to 'BE 6', following IndiGo Airlines objection to the trademark. However, the carmaker will challenge the claim in court.Mahindra recently
Mahindra Renames Electric SUV To ‘BE 6’ In ‘6e’ Fight With IndiGo
Mahindra has decided to contest the brand rights of ‘BE 6e’ in court after IndiGo claimed the trademark of ‘6e’ as its own. Its latest electric SUV will be renamed to ‘BE 6’, in the meanwhile.
Mahindra vs Indigo trademark row: BE 6e renamed as ‘BE’
Mahindra has announced that its newly launched electric SUV, the BE 6e, will be rebranded simply as ‘BE’ as it continues to battle a trademark infringement case with IndiGo Airlines. The dispute revolves around the use of ‘6E’ in the name of Mahindra’s electric vehicle, which IndiGo claims infringes on its trademark.
India's IndiGo sues Mahindra in fight over use of '6E' branding
Indian Mahindra and Mahindra on Tuesday said it is in talks to resolve a dispute with the country's biggest airline IndiGo which has filed a court challenge against the use of its call sign "6e" in the automaker's new electric vehicle offering.
IndiGo vs Mahindra: What legal experts say about '6e' lawsuit
The dispute revolves around Mahindra's upcoming electric SUV, branded as "BE 6e," which IndiGo claims infringes on its trademark and could mislead consumers.
22h
on MSN
Mahindra BE 6e Loses First Battle To IndiGO Within 12 Days Of Launch - Read Details
The term 'BE' is already a registered trademark with the automaker, representing its 'born electric' platform that forms the ...
Hosted on MSN
1h
Mahindra BE 6e renamed to BE 6
Mahindra to contest the right to continue to use BE 6e in court The new name is cited to be temporary Mahindra recently ...
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