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Indigo, Mahindra and 6E
Indigo vs Mahindra; The Battle of 6E Explained
Indigo filed a lawsuit against Mahindra over the name of the BE 6e electric SUV, which is the same as the callsign of the low-cost airlines. Here's a lowdown on the same.
IndiGo vs Mahindra: What legal experts say about '6e' lawsuit
The dispute revolves around Mahindra's upcoming electric SUV, branded as "BE 6e," which IndiGo claims infringes on its trademark and could mislead consumers.
IndiGo-Mahindra 'battle' for 6E explained: A look at existing laws applicable to current dispute
The dispute concerns IndiGo’s trademark “6E,” registered under Classes 39, 16, 9, and 35, primarily for airline services, transport, and advertising, and Mahindra’s use of “BE 6e” under Class 12 for vehicles,
Explained: Trademark dispute between Mahindra and IndiGo over ‘6E’
Indigo argues that "6E" has been a central part of its brand identity for the last 18 years and features prominently in services such as 6E Prime and 6E Flex, with priority check-in and flexible bookings aimed at customer-centric options.
Mahindra BE 6e, embroiled in the IndiGo-Mahindra trademark row gets quirky features. Check it out
The Mahindra BE 6e offers quirky features including an inbuilt AI neural engine and an AR-augmented heads-up display to name a few.
India's Mahindra, IndiGo fight over use of '6E' branding
Indian Mahindra and Mahindra on Tuesday said it is in talks to resolve a dispute with the country's biggest airline IndiGo which has filed a court challenge against the use of its call sign "6e" in the automaker's new electric vehicle offering.
6E vs 6e: IndiGo takes Mahindra Electric to court alleging trademark infringement
In a filing with the stock exchanges, M&M said that it does not see any conflict with IndiGo pertaining the trademarks, and that along with MEAL, it is in talks with the airline to arrive at an “amicable solution”.
Everything We Loved About Mahindra BE 6e Electric SUV After Driving It
With many first-in-segment features, Mahindra BE 6e Electric SUV is one of its kind offering incredible VFM quotient for the price.
India's IndiGo sues Mahindra in fight over use of '6E' branding
IndiGo, India's biggest airline, has sued automaker Mahindra and Mahindra for trademark infringement over its use of "6E" in branding its latest electric vehicle, legal papers show. Mahindra in a stock exchange filing,
IndiGo filed lawsuit against Mahindra Electric for trademark infringement
IndiGo, India's largest airline, has taken legal action against Mahindra Electric Automobiles, alleging trademark infringement over the airline's widely recognized “6E” identifier. The dispute centres on Mahindra’s planned use of the “BE 6e” mark for its upcoming electric SUV,
IndiGo sues Mahindra Electric for using ‘6e’ in name of its new car: Report
IndiGo claims "6E" is not only its official designator, but also a key element of its branding, covering a range of services like 6E Prime, 6E Flex, and add-ons
59m
The Mahindra BE 6e and XUV 9e could be the Xiaomi Mi 3 of the EV world
One of the most painful aspects of participating in a media drive of a new car is having to come back and drive my own car.
ZigWheels
1h
Mahindra BE 6e vs Tata Curvv EV: Who Does Things Better Beyond Their Eye-catchy Designs?
The Mahindra BE 6e is the latest addition in the compact electric SUV-coupe segment and it directly rivals the Tata Curvv EV. Both are compared in detail here.
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